Tag Archive - banners

How Banner Advertisements Affect Google’s “Site Performance”

13 January 2010 by brant, Comments
How Banner Advertisements Affect Google’s “Site Performance”

As you may have heard a while ago, Google decided to incorporate load time into where sites rank in terms of search results. The faster the load time, the more of a bonus they should get in SERPs. One of the things that slows down page loads more than anything are site advertisements. [...]